Roland Garros & Amazon Prime Leave Women’s Tennis in the Shadows
As Roland Garros rolls on, a recurring controversy is once again casting
Verizon Joins ATP & WTA in Landmark U.S. Sponsorship Deal
In a power move for the commercial landscape of professional tennis, Verizon
WTA Reaches New Heights in 2024 with Record-Breaking Global Audience
The Women’s Tennis Association (WTA) saw unprecedented growth in 2024, captivating
Gillette Venus Joins WTA as Global Partner
The WTA announced last month, a new global partnership with Gillette Venus,
UniCredit Bank Invests in Romanian Sports
UniCredit Bank Becomes Official Partner of the 2025 ATP 250 Țiriac Open
Estrella Damm Renews Commitment to the Mutua Madrid Open Through 2029
The Mutua Madrid Open has confirmed the extension of its long-standing
HSBC Becomes Title Sponsor of Queen’s Club Championships
HSBC has officially partnered with the Lawn Tennis Association (LTA) as the
Miami Open Themed Days
As I write this article from a snowy and cold Toronto, I
Rafael Nadal Expands His ZEL Hotel brand to the Dominican Republic
Few athletes have left as lasting an impact on their sport as
ATP Tour and Polaroid Eyewear Join Forces in Multi-Year Deal
The ATP Tour has announced a global partnership with Polaroid Eyewear, naming
Late-Night Tennis the Hidden Strain on Professionals
Addressing Late-Night Matches in Professional Tennis
Nearly three years ago, on
Serena Williams Joins Ownership Group of WNBA’s Toronto Tempo
Tennis icon Serena Williams is making her presence felt in basketball by